Copper Ridge Landscaping – Brand Redesign & Digital Presence Overhaul

Client: Copper Ridge Landscaping (formerly ELM Landscaping)
Services Provided: Brand Strategy, Logo Design, Website Design & Development, SEO

The Challenge

Copper Ridge Landscaping, known for their exceptional craftsmanship in outdoor design, had been operating under their original brand, ELM Landscaping, for years. While their work in the field was meticulous, their online presence told a different story. The old website had not been updated in years, lacked visual appeal, and failed to capture the attention to detail and beauty that set them apart. With a rebrand in motion, they needed a digital presence that would reflect their elevated identity and position them as a leading landscaping company in Arizona’s East Valley.

Our Approach

We started by developing a comprehensive brand strategy that would guide the transformation from ELM Landscaping to Copper Ridge Landscaping. The focus was on translating their craftsmanship, precision, and eye for beauty into a visual and verbal identity that resonated with their target audience.

• Logo Design: Created a fresh, modern mark that communicates professionalism, trust, and a connection to nature.
• Website Design & Development: Built a responsive, visually rich website that highlights their portfolio with large imagery, clean layouts, and compelling copy.
• SEO Strategy: Implemented location-based SEO targeting Arizona’s East Valley communities, Gilbert, Mesa, Chandler, and Queen Creek, to improve rankings and capture local leads.

The Outcome

The new Copper Ridge Landscaping brand and website convey the magnificence of their work. Visitors can now see the same attention to detail in their digital presence that clients experience in their outdoor spaces. The site’s streamlined navigation, optimized content, and stunning photography create an immersive experience that turns browsers into inquiries.

Results:

• A cohesive brand identity that elevates their market position
• Increased online visibility through SEO improvements
• A modern, mobile-friendly website that showcases their work beautifully
• Stronger alignment between their reputation in the community and their digital presence

From a dated, underwhelming website to a refined, detail-driven brand experience, this transformation now matches the exceptional quality Copper Ridge Landscaping delivers every day.